Fresco brings brands, appliances, and recipes into one neutral platform allowing all these components to work together seamlessly. This not only simplifies everyday cooking for home cooks but accelerates the adoption of smart appliances to grow the industry.

Fresco is partnering with global brands like Panasonic, Viking, Instant Pot Brands, AGA, and Kenwood to deliver daily value to customers and develop relationships throughout the lifecycle of their appliances.

Created an intuitive, engaging recipe discovery experience that empowers customers of leading global brands—such as Panasonic, Instant Pot Brands, and Kenwood—to effortlessly find and explore smart, personalized recipes crafted for their daily culinary needs. This comprehensive solution encompasses core features like a tailored recipe feed, advanced search functionality, rich recipe detail pages, and a seamless saved-recipes section, delivering a holistic, user-centric journey from inspiration to execution.

Additional contributions to this project include:

• Leading efforts to maintain a robust multi-brand design system, leveraging Figma variables for consistency and efficiency.
• Developing advanced prototypes to effectively showcase Fresco’s value to prospective partners and investors.
• Creating and maintaining a standardized template to assist the partner delivery team in clearly communicating Fresco’s onboarding requirements.

To see an in-depth exploration covering discovery, research, and impact analysis, please use the link provided below.